Saracens First UK Club To Integrate 3D Mapping To Online Ticket Sales

Saracens claim to have become the first sports club in the UK to integrate 3D seat mapping technology with general public ticketing online. A partnership between Saracens, the ticketing engagement platform SecuTix, and PACIFA Decision, the 3D technologies company, has created an enhanced fan experience for those purchasing match tickets online. The Saracens website now features a 3D virtual stadium, giving fans a high-quality panoramic view of Allianz Park and a precise picture of the view expected from each individual seat. The render is highly detailed to the point that sponsor branding aro…