Dacia Sponsors Magic Weekend

Value car brand Dacia has signed up as the main sponsor of Super League’s Magic Weekend for the next three years after becoming the main partner of last month’s World Club Series as well. The company, which also became a partner of both the First Utility Super League and the Ladbrokes Challenge Cup earlier this year, will now be the principal partner for the Magic Weekend at St James’ Park in Newcastle on May 21-22. Last year’s event attracted a record aggregate attendance of 67,788 over the two days, a record for one day with 40,871 people in the crowd on the Saturday and it generated an esti…